A great website increases traffic. It’s not easy to make one though. Here are some tips that you can use to create a user-friendly yet interesting site:
- Personalized Images – Using stock photos for a blog is alright, but using them on your main page and information page is not very ideal. Keep your website personalized, for instance, by attaching photos of your establishment and staff. Using real pictures shows that you are confident with your business, and your team.
- Responsive Design – The best websites always make it easy for the users to navigate through them. When creating a mobile-friendly design, remember to make the font larger and the content less packed. This will make your site look clean and organized without sacrificing information value as well as user experience.
- Simple – Gone are the days when websites would use glittery, flashy backgrounds and word-art text headlines. Opt for a simple and clear image as your background and make your text easily readable. You should also avoid using flash animations on your site unless it’s necessary.
- Content – Create good content that you can post on your company blog page. Include some photos, provide links to related videos, optimize them, and regularly update your site.
It is highly advisable that you seek professional advice before making changes on your site. If you wish to make things a lot easier, you can just hire the help of an SEO company in Philadelphia to do the website designing and social media optimization for you.